LEIGHTON CHANG
The objective of this case study is to examine a landing page designed to increase customer engagement and boost sales. The landing page is part of a digital marketing campaign aimed at promoting a product or service to a specific target audience.
Client:
Spotify
My Role:
Principle Designer
Year:
2021
Service Provided:
Product Design, Art Direction
After implementing the newly designed landing page, we've seen increased customer engagement: The new landing page design successfully engaged more potential customers, resulting in a significant increase in the number of page views and user engagement.
After implementing the newly designed landing page, we've seen increased customer engagement: The new landing page design successfully engaged more potential customers, resulting in a significant increase in the number of page views and user engagement.
